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SBP Issues Framework on Fair Treatment of Consumers and Responsible Business Conduct

In alignment with its Vision 2028 and the strategic objective of strengthening market conduct and consumer protection, the State Bank of Pakistan (SBP) on Friday issued regulatory framework “Business Conduct and Fair Treatment of Consumers Regulatory Framework”, setting a new benchmark for industry standards.

The framework, finalized after an extensive and thorough consultative process with stakeholders from consumers and financial institutions and industry representatives, paves the way for a more inclusive, trustworthy, and resilient financial ecosystem that benefits all stakeholders.

It establishes both principles-based and rule-based obligations applicable to banks, development finance institutions, electronic money institutions, and payment system operators/payment service providers, as per their scope of operations. It addresses the complete product lifecycle, ranging from product development and pre-sale disclosures to service delivery, complaints handling, and termination of relationship processes, with a view to fostering a customer-centric financial services ecosystem.

The framework is structured around two main parts, the first of which pertains to obligations in the form of outcome-based general principles. The second part comprises six key pillars. (i) Governance and Oversight, focusing on institutional responsibilities and the role of leadership in fostering a culture of fair conduct; (ii) Disclosure and Transparency, aimed at ensuring timely, accurate, and accessible information, enabling consumers to make informed decisions; (iii) Fair Treatment and Business Conduct, promoting equitable, inclusive, and non-discriminatory practices; (iv) Data Protection and Privacy, prescribing standards for safeguarding consumer data; (v) Dispute Resolution Mechanism, ensuring the availability of fair, efficient, and accessible redress mechanisms; and (vi) Awareness and Capacity Building, which underscores the dual importance of institutional readiness and consumer education.

The issuance of the framework marks a transformative step in enhancing business conduct and ensuring the fair treatment of consumers within Pakistan’s financial sector. By embedding principles of fairness, transparency, and accountability, the State Bank of Pakistan reaffirms its unwavering commitment to protecting consumer rights and promoting ethical business conduct.